Office of Communications and Marketing

Style Guide & Logos

Introduction

The Saint Peter’s University Editorial Style Guide and Communications Standards manual was created to help Saint Peter’s University produce high quality and consistent publications. Please refer to this guide for suggestions on preferred grammar and style usages within all University publications.

This guide is based on the The Associated Press Stylebook, with slight variations. If you are unclear about a rule or would like further guidance, please contact the Office of University Communications at (201) 761-6243.

Table of Contents

Institutional Identity

Graphic Usage Guide

  1. Branding of University Publications
      • University Logo, Seal
      • Templates (PowerPoint, Letterhead, Flyers/Brochures)
  2. Correspondence
    • E-mails
    • Letters
    • Ordering Stationery and Business Cards

Grammar Usage Guide

  1. Academic Degrees, Personal Titles and Class Years
    • Academic Degrees
    • Titles
    • Academic Titles
    • Alumni
    • Departments of Study
    • Designations
  2. Citing Publications within Text, Captions
    • Chapters
    • Captions
    • Citing Magazines and Books in Text
  3. Dates and Time
    • Dates
    • Times
    • Terminology
  4. Addresses and Places
    • Addresses
    • Around Campus
  5. Numbers and Figures
    • Numerals in Text
    • Ages
    • Chapters
    • Money
    • Height and Weight
    • Percentages
    • Terminology
  6. Electronic Media Terminology
  7. Saint Peter’s University-Specific
    • General Rules
    • Jesuit and Religious Terminology
  8. Punctuation and Grammar Rules
    • Punctuation
    • Abbreviations and Acronyms
    • General Grammar Points
    • Common Spelling Errors and Preferred Usage